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Close-up of a clear plastic water storage bag featuring graphic labels, a circular valve, and textured contents inside against a grey background.

The Drop Store Brand Identity 2023

Associated creatives

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Description

This brand identity project for The Drop Store features a close-up visual composition of a clear plastic packaging bag containing a textured brown substance. The transparent pouch includes a circular mechanical valve mechanism and several overlaid graphic elements, including an orange label with text, a teal rectangular label with symbols, and a pink recycling icon sticker. The entire package rests against a neutral grey studio backdrop with soft, diffused lighting that highlights the glossy plastic crinkles and reflections.

Style

Horizontal, Commercial, Desaturated, Clean

Techniques

3D render / CGI

Industries

Beverages

Color

Medium Grey (50%)
Camel (50%)

Background

Grey Seamless

Context

Advertising Campaign