BrandThe Coffee Run
ProjectBrand Identity
The Coffee Run Brand Identity 2023
Associated creatives
Tags
Description
Graphic design project showcasing brand identity typography for The Coffee Run, created by Dum Dum Studio. The dual image displays experimental typographic layouts rendered in black text across two white paper sheets. The left sheet presents structured italicized variations with guideline rules, while the right sheet demonstrates playful distortions of the logotype. Clean lines and minimalist presentation highlight the custom typeface development.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography, Vector
Color
Pure White (70%)
Jet Black (30%)
Background
Paper Texture
Context
Advertising Campaign