Swatch The Jelly Effect 'Magic Carpet' 2025

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This commercial video for Swatch titled The Jelly Effect Magic Carpet features two men resting on a living room floor before a surreal gel-like water wave floods the room. The sequence highlights a bright red Swatch wristwatch on a person's wrist during the dynamic action. Visual effects created by Pineapple VFX blend live-action framing with dramatic post-production water simulations. The scene transitions from a cozy domestic interior to an immersive liquid environment with vibrant blue and red color grading.