BrandStory Horse
ProjectBrand Identity

Story Horse Brand Identity 2025
Associated creatives
Tags
Description
Brand identity design project for Story Horse featuring a whimsical hand-drawn black ink illustration of a horse head paired with stylized typography against a solid green background. The composition centers the playful equine sketch above stacked handwritten lettering that spells out the brand name. Clean lines and graphic simplicity define the visual style of this brand identity piece. Andrés Higueros contributed graphic design and Juan Pablo Tavera contributed photography to the project.
Style
Horizontal, Commercial, Graphic
Techniques
Typography, Ink
Color
Jet Black (20%)
Background
Solid Colour
Context
Advertising Campaign