BrandSteve Madden
ProjectFall 2024 Ad Campaign

Steve Madden Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This editorial photograph from the Steve Madden Fall 2024 ad campaign features an elderly woman standing beside a classic New York City hot dog cart on a sidewalk. The subject wears a dark patterned dress with red floral accents, black shoes, and holds a small red handbag. The background reveals urban textures including weathered brick, graffiti-covered walls, and yellow umbrella canopies overhead. Natural daylight illuminates the scene, capturing an authentic street-level atmosphere.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Analogue / film, Natural light
Color
Jet Black (50%)
Crimson (30%)
Pure White (20%)
Background
Street
Context
Advertising Campaign

