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  • ·Stefan Cooke Spring 2024 Ad Campaign Editorial
BrandStefan Cooke
ProjectSpring 2024 Ad Campaign
A shirtless model crouching beside a giant orange thumbs-up cutout against a corrugated metal wall.

Stefan Cooke Spring 2024 Ad Campaign 2024

Associated creatives

Stefan Cooke
Stefan CookeStefan Cooke Creative Director
Bruce Usher
Bruce UsherCreative Director
Theo Sion
Theo SionPhotographer
Piers Rochford
Piers RochfordModel
Alice Goddard
Alice GoddardStylist
Piotr Chamier
Piotr ChamierCasting Director

Tags

man crouchingshirtless manmancrouching manorange propgiant thumbs uporange thumbs up

Description

This black and white fashion editorial photograph captures a shirtless model in a low crouch next to a large, vibrant orange thumbs-up prop. The subject wears dark trousers and footwear, positioned against an outdoor backdrop of corrugated metal and rough terrain. The lighting is direct and high-contrast, emphasizing the graphic interplay between the monochromatic setting and the bold orange graphic element. The composition is part of the Spring 2024 ad campaign for Stefan Cooke, photographed by Theo Sion with styling by Alice Goddard.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

Designer Fashion

Color

Burnt Orange (50%)
Jet Black (50%)

Background

Residential Building

Context

Advertising Campaign