Stappa Brand Identity 2023

Description

This image from the Brand Identity project by Studio Chenchen showcases a close-up overhead view of hands sketching with charcoal sticks on a bottle label for Stappa. The dark wine bottle features a distinctive illustrative white label adorned with expressive charcoal strokes. Surrounding the bottle on a textured tabletop are various preliminary sketches, loose charcoal pieces, and design drafts on paper. Natural sunlight casts sharp shadows across the composition, highlighting the tactile materials and artistic process behind the branding.

Style

Horizontal, Commercial, Warm, Raw

Techniques

Natural light, Charcoal

Industries

Alcoholic Beverages

Color

Background

Paper Texture

Context

Advertising Campaign, Editorial