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Metallic brand label with red dotted typography affixed to a brown cardboard surface

Standing Room Brand Identity 2026

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Description

This image presents a brand identity project for Standing Room, featuring a reflective metallic label affixed to a textured brown cardboard surface. The label displays red dotted typography reading Standing Room, Specialty Coffee, Roasted In Melbourne, framed by an elliptical arrangement of red dots. The composition is shot straight-on with clean lighting that highlights the scuffed metallic texture of the label and the cardboard grain. Design was handled by More Studio, with photography by Traianos Pakioufakis and Ben Moynihan.

Style

Horizontal, Commercial, Clean, Raw

Industries

Beverages

Color

Jet Black (70%)
Crimson (30%)

Context

Advertising Campaign