Squarespace Bakery 2024

Description

This commercial video for Squarespace titled Bakery follows a middle-aged woman as she bakes in her home kitchen, interacting with a laptop covered in flour. The warm, domestic setting captures the intimate process of creating a baking brand from scratch. Throughout the sequence, flour dusts surfaces, keyboards, and hands, emphasizing the tactile nature of baking. The video highlights web building and brand creation within a cozy kitchen environment.