Brand Identity 2020

Description

This image showcases a brand identity design for Soulgarden, featuring a grainy, textured monochrome photograph of a mountainous landscape with evergreen trees in the foreground. Overlapping the main visual are two rectangular cards set against a dark textured background. The upper card displays a continuation of the mountain landscape with the embossed word soulgarden, while the lower card is a solid rust orange hue containing website and contact details with vertical text reading Landschaft and Architektur along the margins.

Style

Horizontal, Commercial, Desaturated, Grainy, Tactile

Techniques

Screen print / silkscreen

Color

Background

Concrete Texture

Context

Advertising Campaign