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Brand
Sony
ProjectNever Off

Sony Never Off 2022

Associated creatives

Yessian Music
Yessian MusicMusic / Sound

Tags

black man walkingblack manman walkingwhite wireless earbudswireless earbudswhite earbudsearbud charging case

Description

This commercial video for Sony, titled Never Off, features a young Black man walking through a sunny city street. He is shown unboxing a pair of white wireless earbuds from their charging case and placing them into his ears. The scenes transition between outdoor urban environments and vibrant performance settings filled with falling confetti and dramatic stage lighting. Audio production is credited to Yessian Music.