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Brandso&so
ProjectBrand Identity
Series of dark poster designs featuring glowing abstract neon lines and gradients against black backgrounds for so and so.

so&so Brand Identity 2019

Associated creatives

FAY
FAYGraphic Design

Tags

poster designposter seriesbrand identitygraphic designneon linesglowing gradients

Description

This graphic design project by FAY for so and so showcases a series of distinct posters set against dark black backgrounds. Each poster features minimalist typography combined with vibrant, glowing abstract elements such as horizontal neon gradient bars and patterned luminous arcs. The compositions employ rich color transitions from blue to green and red to purple, creating a striking visual rhythm across the multi-poster layout. Clean typography sits at the top and bottom corners, identifying event titles like mahler 1, sunset opera, and kiki.

Style

Horizontal, Commercial, Neon, Minimalist

Techniques

Typography, Vector

Background

Black Seamless

Context

Advertising Campaign