Brand
ProjectWatermelon 15
Smirnoff Watermelon 15 2025
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Description
This video commercial for the Smirnoff Watermelon 15 project, created by 72andSunny NY with music and sound by MAS-Music and Strategy, features a woman preparing a summer cocktail. Set outdoors during a gathering, a woman wearing a denim jacket pours red liquid and tonic water into a hollowed-out watermelon punch bowl. Bottles of Smirnoff vodka and tonic water sit alongside sliced watermelons and limes on a wooden table. In the final sequence, the woman wears a novelty helmet fashioned from a hollowed watermelon and protective goggles while holding a finished glass garnished with a melon wedge. The natural lighting and outdoor party setting emphasize a casual, celebratory mood.