Celia Arias, Creative Director, London
Associated creatives
Tags
Description
A smiling black man in his 30s is seated in the driver's seat of a vehicle, wearing a bright yellow puffer jacket and a black baseball cap. He looks upward and to the side with an open-mouthed, joyful expression. Through the side window, a parking lot with several parked cars and a modern commercial building are visible under a bright sky. The interior framing captures the driver's profile and upper body against the dark leather headrest and steering wheel. Soft daylight illuminates the cabin, highlighting the texture of the yellow outerwear and the subject's beard.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Vehicle Rental & Rideshare
Color
Amber (70%)
Context
Social Media / Short Form Video