Skittles Touch 2023

Description

This commercial video for the Skittles brand, titled Touch, is set inside a cluttered video rental store with shelves of movies lining the walls. An older black man sits behind a counter wearing a red polo shirt, while a woman in a red polo and a man standing nearby converse with him. The interaction takes a surreal turn when objects touched by the characters dissolve into handfuls of colorful Skittles candies. The scene is captured with natural lighting and a commercial narrative style, emphasizing the whimsical transformation of everyday office and store supplies into candy.