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  • ·Jenny McCarthy in Black Swimwear for SKIMS Swim 2023
BrandSKIMS
ProjectSummer 'Swim' 2023 Ad Campaign
Jenny McCarthy posing in a black two-piece swimsuit holding a pink snow cone against a red tiled wall.

SKIMS Summer 'Swim' 2023 Ad Campaign 2023

Associated creatives

Jenny McCarthy and Carmen Electra
Jenny McCarthy and Carmen ElectraTalents

Tags

jenny mccarthyjenny mccarthy skimsblack bikiniblack two piece swimsuittwo piece swimsuithigh waisted bikiniscoop neck bikini toppink shaved ice coneshaved ice conesnow cone

Description

Jenny McCarthy poses for the SKIMS Summer Swim 2023 advertising campaign. She is styled in a black scoop-neck bikini top paired with matching high-waisted swim briefs, holding a pink shaved ice treat in a striped paper cone. Water drips along her glistening skin as she poses with a finger to her lips. The shot features high-contrast hard lighting cast across a red grid-tiled wall backdrop.

Style

Vertical, Commercial, playful, Saturated, Glossy

Techniques

Hard Light

Industries

Swimwear

Color

Jet Black (60%)
Golden Yellow (30%)

Background

White Seamless, Geometric Pattern

Context

Advertising Campaign