H&M SIMPLICITÉ 2026

Description

This portrait from the SIMPLICITÉ project for H&M features a model styled in a structured brown jacket over a layered grey outfit. The composition uses a vertical portrait orientation against a minimal, neutral backdrop with soft directional lighting creating subtle shadow depth. The look is styled by Nike Felldin with hair by Ali Pirzadeh and makeup by Giulia Cigarini. The photograph is captured by Kulesza & Pik with a clean aesthetic and organic analog-like presentation.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

White Seamless

Context

Advertising Campaign