Brand
ProjectIcone 05/25

Simons Canada Icone 05/25 2025
Associated creatives
Tags
Description
This fashion editorial image for Simons Canada project Icone 05/25 features model Daniella Pacciardi posing outdoors against an arid desert landscape. She wears a patterned light blue short-sleeve shirt and matching trousers, accented with delicate jewellery and holding a dark handbag. The model rests casually across the hood of a vintage car under an overcast sky with muted, earthy tones. Captured by photographer Richard Bernardin with casting by Justin Robert, the composition employs natural lighting and a nostalgic cinematic grade.
Style
Editorial, Vertical, Desaturated, Earthy
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Sky Blue (70%)
Chocolate (30%)
Background
Desert
Context
Lookbook