Brand
ProjectChristmas '25

Rachel Roberts, Model,
Associated creatives
Tags
Description
A young man wearing a grey fur ushanka hat and a textured brown turtleneck sweater sits at a round wooden table, smiling as he holds a fan of playing cards near his mouth. Before him stands a meticulously constructed card house made of playing cards, with scattered cards spread across the polished dark wood surface. The background features a textured dark green fabric backdrop that adds depth and a cozy, intimate feel to the composition. This commercial campaign image for Simons Canada's Christmas '25 project was photographed by Mei Tao with makeup by Susana Hong and casting by Justin Robert.
Style
Editorial, Vertical, Moody, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Chocolate (60%)
Silver (40%)
Background
Textured Backdrop
Context
Advertising Campaign

