Reese's Signs Cinema 2023

About

This cinematic commercial video project titled Signs Cinema for Reese's features a series of dramatic scenes with people looking toward intense, warm light sources. The video transitions through various settings including an outdoor landscape with vehicles, office workspaces, and barbershops. Warm golden hour lighting with lens flares creates a consistent atmospheric glow throughout the sequences. People of diverse backgrounds are shown pausing in their daily activities, captivated by the light. The project was created with contributions from FCB Toronto, Frank Content, Saints Editorial, and Darling VFX.