Brand
ProjectAW24

Shoreditch Ski Club AW24 2024
Associated creatives
Tags
Description
This fashion editorial photograph for Shoreditch Ski Club's AW24 collection features model Julia Belyakova wearing a voluminous dark textured coat. The subject is captured in a contemplative pose against a minimal grey backdrop, highlighting the tactile qualities of the heavy outerwear. The lighting is soft and subdued, creating a moody atmosphere that emphasizes the rich textures of the fabric. Creative direction was led by Wil Beedle, with photography by Jeffrey Pearson, styling by Sasha Kelly, hair by Junya Nakashima, and makeup by Laura Stiassni.
Style
Editorial, Vertical, Moody, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Jet Black (100%)
Background
Grey Seamless
Context
Lookbook
