Shelley Horan Brand Identity 2019

Description

This graphic design project for Shelley Horan features a rectangular green business card resting on a glossy, reflective dark brown fabric backdrop with soft folds. The card displays vibrant pink embossed typography spelling out the name Shelley Horan across the surface. Studio lighting highlights the smooth texture of the background material and the raised metallic sheen of the lettering.

Style

Horizontal, Commercial, Glossy, Minimalist

Techniques

Typography, Emboss & Deboss

Color

Background

Fabric Texture

Context

Advertising Campaign