Samsung Choose What Ever 2025

Description

This commercial video for Samsung, titled Choose What Ever, blends live-action night scenes with vibrant animated sequences. The narrative follows a woman in a tan trench coat as she stands among a crowd, removing purple wireless earbuds from their charging case and inserting them into her ear. As the earbuds activate, the scene transitions into an animated cosmic landscape where a stylized figure floats through space past planets and stars. Created by agency Leo Burnett Israel and production company Kaski Productions, the video features sound design by Sid Toledano and Monster Music, capturing a surreal and immersive atmosphere.