Salsa Norte Brand Identity 2021

Description

This graphic design composition for the Salsa Norte brand identity, created by Monumento with photography by Monica Rodriguez, features bold black typography set against layered yellow paper textures. Torn paper edges add a tactile quality to the design, while coordinate details and branding elements are integrated into the layout. The striking visual contrast and textured finish create a distinct brand aesthetic.

Style

Artistic, Vertical, Graphic

Techniques

Collage, Typography

Color

Background

Paper Texture

Context

Advertising Campaign