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Brand
Saks
ProjectI Used To Be A Backpack Guy

Saks I Used To Be A Backpack Guy 2023

Associated creatives

Golden Projects
Golden ProjectsProduction

Tags

man in kitchenman wearing crossbody bagbrown leather crossbody bagleather crossbody bagcrossbody bagleather bag

Description

A video commercial for Saks titled I Used To Be A Backpack Guy features a man in a domestic kitchen setting holding and trying on leather crossbody bags. He transitions from a casual backpack to a compact crossbody accessory while browsing a mobile shopping app. The scenes display warm indoor kitchen lighting with wood cabinets, a kitchen island, and a casual lifestyle aesthetic.