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  • ·Ryan McGinley in Tailored Burgundy Suit for BOSS
Brand
BOSS
ProjectBOSS PARADOX SS26
Ryan McGinley standing in a tailored burgundy suit and open-collar shirt against a textured dark crinkled foil backdrop.

BOSS BOSS PARADOX SS26 2025

Associated creatives

Scandebergs
ScandebergsPhotographer
Marco Falcioni
Marco FalcioniCreative Director
Vanessa Reid
Vanessa ReidFashion Editor/Stylist
Milan London
Milan LondonArt Director
Holli Smith
Holli SmithHair Stylist
Yadim
YadimMakeup Artist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Amelia Gray
Amelia GrayModel
Angelina Kendall
Angelina KendallModel
Anok Yai
Anok YaiModel
Ashley Graham
Ashley GrahamModel
Charlie Jones
Charlie JonesModel
Chen Yang
Chen YangModel
Clement Chabernaud
Clement ChabernaudModel
Henry Kitcher
Henry KitcherModel
Ida Heiner
Ida HeinerModel
Ivy Stewart
Ivy StewartModel
Karen Boros
Karen BorosModel
Kit Butler
Kit ButlerModel
Leon Dame
Leon DameModel
Libby Bennett
Libby BennettModel
Paloma Elsesser
Paloma ElsesserModel
Ryan McGinley
Ryan McGinleyModel
Sara Caballero
Sara CaballeroModel
Saskia de Brauw
Saskia de BrauwModel

Tags

ryan mcginleyman in burgundy suitburgundy suitmaroon suittailored suitmens suitman standingryan mcginley boss

Description

Ryan McGinley poses in a full-length portrait for the BOSS PARADOX SS26 campaign. He wears a tailored single-breasted burgundy suit paired with an open-collar neutral dress shirt and dark dress shoes. Behind him, a dark, crinkled metallic foil surface provides a reflective, textured backdrop with controlled studio lighting highlighting the silhouette and fabric textures.

Style

Vertical, Commercial, Moody

Techniques

Soft Light

Industries

Menswear

Color

Burgundy (70%)
Off-White (20%)

Background

Textured Backdrop

Context

Advertising Campaign