Brand
ProjectRun Boys Run
McDonald's Run Boys Run 2025
Associated creatives
Tags
Description
This commercial video project titled Run Boys Run features a group of young people running outdoors while holding food packaging and drinks. The scene is shot in daylight with a dynamic, motion-focused perspective following the group as they move across a street and past parked cars. The individuals are dressed in casual modern clothing, with natural lighting illuminating the urban setting. The video was created for McDonald's with production by Abelone Films GmbH and agency support from Scholz & Friends.