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Brand
Roberto Cavalli
ProjectRoar Handbag Campaign
Roberto Cavalli Roar green croc-embossed handbag with gold tiger handle beside a model in a black cutout dress holding a black version.

Roberto Cavalli Roar Handbag Campaign 2024

Associated creatives

Mélissa De Araujo
Mélissa De AraujoPhotographer
Mariaelena Morelli
Mariaelena MorelliFashion Editor/Stylist
Arthur Davison-Sharp
Arthur Davison-SharpArt Director

Tags

roberto cavalli roar handbagroberto cavalli handbaggreen crocodile embossed handbagcrocodile embossed handbagtiger handle handbaggold tiger handlesculpted tiger handlegreen leather handbagblack leather handbag

Description

A split-composition commercial campaign image for the Roberto Cavalli Roar Handbag, art directed by Arthur Davison-Sharp and styled by Mariaelena Morelli. On the left, a structured emerald green crocodile-embossed leather handbag sits prominently, detailed with sculpted metallic gold tiger heads forming its arched handle and a matching chain strap. On the right, a model wearing a high-neck black dress with a plunging chest cutout holds a black edition of the same bag against a pure white studio background. The clean, high-contrast studio lighting accentuates the glossy exotic leather textures and polished animal hardware.

Style

Horizontal, Commercial, Clean, Polished

Techniques

Soft Light

Industries

Bags & Accessories

Color

Jet Black (50%)
Forest Green (30%)
Gold (20%)

Background

White Seamless, Residential Building

Context

Advertising Campaign