KFC Canada RIP Eulogy 2023

Description

This commercial spot for KFC Canada titled RIP Eulogy depicts a solemn funeral setting where a man in a black suit pours a box of french fries into a white coffin filled with more fries. The scene is lit with low-key dramatic lighting inside a chapel or funeral home, complete with floral arrangements and wood-paneled walls. Text overlays state we heard you, Canada, old KFC fries suck, and so we are saying farewell to them. The spot uses humorous tone and cinematic framing to announce a change in product.