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Brand
RIMOWA
ProjectORIGINAL BAG
Man wearing a charcoal wool coat holding a silver aluminum mini bag against a modern architectural building backdrop.

RIMOWA ORIGINAL BAG 2024

Associated creatives

Theresa Schmitz
Theresa SchmitzCreative Director

Tags

black man in charcoal coatman in charcoal coatblack mansilver aluminum bagsilver mini bagaluminum crossbody bagcharcoal wool coatdark overcoattailored coat

Description

A low-angle exterior portrait captured for RIMOWA's Original Bag campaign, creative directed by Theresa Schmitz. A Black man stands wearing a tailored charcoal grey wool coat while holding a grooved silver aluminum handbag with an attached shoulder strap. In the background, the sharp linear facade of a modern architectural building rises upward under cool, diffused natural light.

Style

Vertical, Commercial, Cool, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Charcoal (60%)
Silver (metallic) (30%)

Background

Commercial Office

Context

Advertising Campaign