RIMOWA Brand Identity 2018

About

This clean product photography piece showcases an official RIMOWA brand identity manual resting on minimalist white architectural steps. The light grey booklet features embossed vertical grooves characteristic of the brand's iconic luggage design, alongside the RIMOWA wordmark printed cleanly in black at the top. The composition uses precise studio lighting to create soft, defined shadows that accentuate the geometric angles of the tiered platform. Bureau Borsche designed the visual identity and collateral materials presented in this project.