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Brand
REI
Project#optout Color Breakdown

REI #optout Color Breakdown 2026

Associated creatives

9iFX Studios
9iFX StudiosPost Production / VFX

Tags

mountain lake landscapemountain lakelake landscapemountain rangeforested shoreglowing tentstents by laketwilight sky

Description

This brand film project for REI, titled #optout Color Breakdown, features a serene twilight landscape with rugged mountains, a dense evergreen forest, and a calm reflective lake. Glowing tents line the water's edge under an atmospheric sky. Post-production and visual effects were handled by 9iFX Studios. The cinematic sequence highlights natural outdoor scenery with a cool colour grading.