BrandReasoning Project
ProjectBrand Identity

Reasoning Project Brand Identity 2026
Associated creatives
Tags
Description
A brand identity visual created for Reasoning Project by Under After. The composition centers on a hand-drawn, off-white letter 'R' insignia set against a soft-focus photographic background. A figure in a dark black turtleneck is partially visible beneath the graphic overlay, framed in warm, diffused red ambient lighting that creates a low-key, moody contrast.
Style
Artistic, Horizontal, Moody, Graphic
Techniques
Typography, Soft Light
Color
Off-Black (70%)
Off-White (20%)
Background
Gradient