Logo
  • Home
  • ·Media
  • ·Rare with Google Brand Identity Animation by MAUD
Brand
Google
ProjectBrand Identity

Google Brand Identity 2020

Associated creatives

MAUD
MAUDGraphic Design

Tags

brand identity animationbrand identityanimationtypography logotypographylogo

Description

This motion graphic video showcases the brand identity development for Rare with Google by MAUD. The animation features a light grey background with faint grid lines guiding the placement and scaling of typography. Letters appear and shift on screen to build out the full brand name within structured proportional boxes. The clean, minimal aesthetic highlights the precision of the design system and logo construction.