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Monochrome portrait of model Gideon Adeniyi wearing a textured knit sweater and silver bracelets for Ralph Lauren.

Ralph Lauren Ralph Lauren Purple Label Pre-Fall 2026 2026

About

A black-and-white portrait of model Gideon Adeniyi for the Ralph Lauren Purple Label Pre-Fall 2026 campaign, photographed by Tyler Mitchell. The subject leans forward with his arms crossed, gazing directly into the camera lens with a calm expression. He is styled in a heavy textured knit sweater layered over a turtleneck collar, accessorized with a patterned leather strap and an ornate silver cuff bracelet. The image features soft directional studio lighting against a minimal backdrop, anchored by the white Ralph Lauren wordmark logo across the lower third.

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White Seamless

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Advertising Campaign