Rainbow Wool Brand Identity 2025

About

This video showcases the brand identity and mobile application design for Rainbow Wool, created by Serviceplan and Hey. The interface presents clean e-commerce layouts including product recommendations for colorful wool items, accessories, and apparel. Embedded video and portrait content feature models wearing textured woolen garments against minimalist backgrounds. The graphic design balances functional shopping UI with vibrant, playful typography and vibrant color accents.