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Rainbow Wool Brand Identity 2025

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This animated brand identity video for Rainbow Wool showcases a pixelated knitted design against a textured white background. The prominent black text reads RAINBOW WOOL, surmounted by a series of colorful textured arches representing wool textures in red, orange, yellow, green, blue, and purple tones. Created by Serviceplan and Hey under the Brand Identity project, the video features clean motion graphics and a digital aesthetic.