ProjectCoercive Control TVC

Queensland Government Coercive Control TVC 2024
Associated creatives
Tags
Description
This still from the Queensland Government Coercive Control TVC campaign features a close-up angle of a smartphone resting on a light-coloured desk or surface. The screen displays an incoming call interface with soft bokeh lights reflecting across the dark environment. The colour grading, executed by colourist Kali Bateman, employs a moody and cool palette that accentuates the dramatic tension of the scene. The composition focuses sharply on the mobile device while the background remains softly out of focus.
Style
Horizontal, Cinematic, Moody, Cool
Techniques
Low-key / chiaroscuro
Industries
Public Awareness
Color
Charcoal (50%)
Jet Black (50%)
Background
Living Room
Context
TVC / TV Commercial
