
Pyer Moss Brand Identity 2018
About
This image features a close-up composition focusing on a prominent, vibrant yellow clothing tag attached to brown fabric garments. The tag cleanly displays the Pyer Moss brand name in a minimalist black typeface. In the blurred background, a person with dark hair is partially visible, creating a shallow depth of field that emphasizes the hanging tag. The lighting is soft and natural, accentuating the fine texture of the fabric and the crisp paper finish of the tag. This visual captures brand identity work designed by Pentagram.
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Advertising Campaign