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Brand
Purkarthofer Eis
ProjectBrand Identity

Purkarthofer Eis Brand Identity 2025

Associated creatives

RAWTY
RAWTYGraphic Design

Tags

brand identity animationbrand identityidentity animationloyalty cardstamp cardice cream brandinggraphic design

Description

This motion graphic project by RAWTY showcases the brand identity and loyalty pass for Purkarthofer Eis. The animated sequence presents a vibrant pink loyalty card featuring playful hand-drawn illustrations of smiling ice cream cones and stamp circles. Set against a solid yellow background, the clean vector-style graphics and German typography highlight the brand's playful aesthetic.