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Brand
Pull & Bear
ProjectDNM
Six young models wearing assorted denim jackets and wide-leg jeans seated in a row against a distressed plaster and brick wall.

Pull & Bear DNM 2025

Associated creatives

Joaquin Burgueño
Joaquin BurgueñoPhotographer
David López
David LópezMakeup Artist
Lucas Margarit
Lucas MargaritMakeup Artist
Charlie Dominguez Raidi
Charlie Dominguez RaidiProducer
Luke Clod
Luke ClodModel
Nayonikaa Shetty
Nayonikaa ShettyModel

Tags

denim jacketsdenim jacketwide leg jeansbaggy denim jeansdenim jeansmodels wearing denimgroup of modelsmodels seated in a rowwhite sunglassesblack leather loafersblack boots

Description

Six models sit side-by-side on low seating against an unfinished wall showing weathered plaster, rough concrete, and patches of exposed red brick. Photographed by Joaquin Burgueño for the Pull & Bear DNM collection, the group showcases a range of denim outerwear, shirts, and wide-leg jeans in varied washes from light bleach to dark raw denim. Styling is paired with dark knitwear, white sunglasses, leather loafers, and chunky black dress shoes. The composition uses even, diffused lighting and a balanced horizontal framing to emphasize the ensemble silhouettes and textures.

Style

Horizontal, Commercial, Gritty

Techniques

Soft Light

Industries

High Street Fashion

Color

Denim (50%)
Off-Black (30%)
Off-White (20%)

Background

Concrete Texture

Context

Advertising Campaign