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ProjectHoliday 2025 Ad Campaign
Irina Shayk wearing a printed silk scarf and matching patterned blouse with vibrant red lipstick against a plain white background for Pucci

Holiday 2025 Ad Campaign 2025

Associated creatives

Camille Miceli
Camille MiceliPucci Creative Director
Irina Shayk
Irina ShaykModels

Tags

irina shaykirina shayk smilingsmiling womanwoman in printed silk blouseprinted silk blousesilk blousepatterned headscarfsilk headscarf

Description

This portrait from the Pucci Holiday 2025 ad campaign features model Irina Shayk laughing with a joyful expression, hand raised near her head. She wears a patterned silk blouse and matching headscarf in shades of brown, black, and beige, accented by bright red glossy lipstick, gold rings, and a pearl earring. The lighting is bright and clean against a neutral white background, highlighting the luxurious fabric textures and vibrant styling.

Style

Vertical, Commercial, Clean, Polished

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Chocolate (50%)
Beige (50%)

Background

White Seamless

Context

Advertising Campaign