Brand
ProjectDr Rick: Voicemail
Progressive Dr Rick: Voicemail 2022
Associated creatives
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Description
This commercial spot for Progressive, titled Dr Rick: Voicemail, features a support group setting where a group of people sit in a circle facing a leader holding a smartphone. The room has light blue walls decorated with framed certificates and photos, with a window and exercise equipment visible in the background. The scene captures a humorous instructional dynamic as the leader critiques voicemail habits. The production features natural lighting, professional grading, and a clean commercial aesthetic.

