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BrandFerragamo
ProjectPre-Fall 2024 Ad Campaign
Man lies on sand wearing white pajamas and sunglasses, holding a Ferragamo tote bag in a fashion editorial layout.

Ferragamo Pre-Fall 2024 Ad Campaign 2024

Associated creatives

Maximilian Davis
Maximilian DavisFerragamo Creative Director
Ferdinando Verderi 
Ferdinando Verderi Creative Director
Harley Weir
Harley WeirPhotographer
Awar Odhiang
Awar OdhiangModels
Aymeline Valade
Aymeline ValadeModels
and Luca Lemaire
and Luca LemaireModels
Lotta Volkova
Lotta VolkovaStylist

Tags

adult maletote bagpajamassunglassessand

Description

An adult male model lies on tan sand while holding a Ferragamo tote bag. He is wearing a matching white, long-sleeved pajama set with black piping. The man also wears dark sunglasses. The model is lying on his side looking at the camera. The bag has black and white vertical stripes with the word FERRAGAMO written vertically in black. The background appears to be an indoor set made to look like a sandy environment. The lighting is bright and even.