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BrandPrada
ProjectPrada S/S 2026 Campaign Pt. 2
Nicholas Hoult seated beside a towering figure in a detailed black bird costume for a Prada campaign against a neutral background.

Prada Prada S/S 2026 Campaign Pt. 2 2026

Associated creatives

Miuccia Prada
Miuccia PradaDesigner
Raf Simons
Raf SimonsDesigner
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Ferdinando Verderi
Ferdinando VerderiCreative Director
Ferdinando Verderi
Ferdinando VerderiDirector
Karin Westerlund
Karin WesterlundMakeup Artist
Jordan Wolfson
Jordan WolfsonArtist
Carey Mulligan
Carey MulliganActor
Damson Idris
Damson IdrisActor
Hunter Schafer
Hunter SchaferActor
Levon Hawke
Levon HawkeActor
Nicholas Hoult
Nicholas HoultActor
John Glacier
John GlacierEntertainer
Liu Wen
Liu WenModel

Tags

man in office chairman sittingman holding backpackbrown Prada backpackblack bird costumetall bird figurefeathered bird suitNicholas HoultPrada S/S 2026 campaign

Description

Part of the Prada S/S 2026 campaign, this striking image features actor Nicholas Hoult seated in a rolling office chair holding a brown Prada backpack, wearing a dark jacket, blue turtleneck, grey trousers, and loafers. Standing beside him is a towering figure encased in an elaborate, glossy black feathered bird suit and tall boots with one hand resting on Hoult's shoulder. The minimalist studio setting combines a pale neutral wall with a textured carpeted floor. Clean lighting highlights the sharp textures of the garments and the avian costume, with the Prada logo clearly visible in the upper right corner. Creative direction is led by Ferdinando Verderi, with photography by Oliver Hadlee Pearch.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Caramel (30%)
Medium Grey (20%)

Background

White Seamless

Context

Advertising Campaign