Logo
  • Home
  • ·Media
  • ·Prada Spring 2026 Ad Campaign featuring Damson Idris
BrandPrada
ProjectSpring 2026 Ad Campaign
Black man seated on grass wearing dark sweater and white trousers with a brown leather tote bag

Prada Spring 2026 Ad Campaign 2026

Associated creatives

Miuccia Prada and Raf Simons
Miuccia Prada and Raf SimonsPrada Creative Directors
Ferdinando Verderi
Ferdinando VerderiCreative Director
Anne Collier
Anne CollierPhotographer
with images by Oliver Hadlee Pearch
with images by Oliver Hadlee PearchPhotographer
John Glacier
John GlacierTalent
Levon Hawke
Levon HawkeTalent
Nicholas Hoult
Nicholas HoultTalent
Damson Idris
Damson IdrisTalent
Carey Mulligan
Carey MulliganTalent
Hunter Schafer
Hunter SchaferTalent
Liu Wen
Liu WenTalent

Tags

black man seated on grassblack manman seatedman on grassbrown leather tote bagbrown leather bagleather tote bagtote bagdark blue topwhite trousers

Description

This Spring 2026 ad campaign image for Prada features actor Damson Idris seated cross-legged on a patch of lush green grass. He wears a dark blue long-sleeve top over a white mock-neck collar, light cream trousers, and dark footwear. A prominent dark brown leather tote bag rests across his lap. A human hand holding the edge of the printed photograph is visible on the left side against an orange background. The image reflects clean art direction and precise studio lighting.

Style

Editorial, Commercial, Square, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Navy (40%)
Pure White (30%)
Chocolate (30%)

Background

Forest

Context

Advertising Campaign