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Brand
Prada
ProjectFall-Winter 2026 Campaign
Diptych featuring Prada feathered lace-up shoes beside Chen Haoyu seated in an oversized coat next to a burgundy leather handbag.

Prada Fall-Winter 2026 Campaign 2026

Associated creatives

Hunter Schafer
Hunter SchaferTalent
Miuccia Prada
Miuccia PradaDesigner
Barry Jenkins
Barry JenkinsPhotographer
Chen Haoyu
Chen HaoyuTalent
Barry Jenkins
Barry JenkinsDirector
Raf Simons
Raf SimonsDesigner

Tags

chen haoyuprada feathered shoesfeathered shoesprada handbagburgundy handbagleather handbagoversized coatgrey coat

Description

A dual-panel diptych from the Prada Fall-Winter 2026 campaign photographed and directed by Barry Jenkins. The left frame focuses closely on brown feathered lace-up shoes with bright orange branded laces set against draped fabric and a houndstooth textile with beaded accents. The right frame shows talent Chen Haoyu wearing a black headband and a light grey layered coat over a navy knit, seated beside a structured dark burgundy leather Prada handbag.