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Brand
ICON Magazine Mena
ProjectPrada
Sunlight casting shadows of hanging ivy and window frames onto a textured concrete wall with a dark grated window on the left

ICON Magazine Mena Prada 2026

Associated creatives

Stefano Sciuto
Stefano SciutoPhotographer
Kim Payne
Kim PayneFashion Editor/Stylist
Jean-Marc Mondelet
Jean-Marc MondeletProducer
Seyi Adumati
Seyi AdumatiModel

Tags

textured concrete wallconcrete wallwall shadowswindow frame shadowsivy shadows

Description

This editorial project for Prada, featured in ICON Magazine Mena, presents a quiet study in texture and light captured by photographer Stefano Sciuto with production by Jean-Marc Mondelet and model Seyi Adumati. The composition features a textured stucco wall illuminated by warm natural light that casts distinct shadows of window frames and cascading ivy. A dark, shuttered window frame is partially visible on the left side of the frame, contrasting against the sunlit plaster. The muted earth tones and granular surfaces evoke a serene, contemplative atmosphere characteristic of high-end fashion storytelling. The careful play of light and shadow highlights the raw architectural elements without relying on overt styling or subjects.