Brand
ProjectPuma Sweat
Posh Duo Puma Sweat 2026
Associated creatives
Tags
Description
This video for the Puma Sweat project, produced by True Gent, features a shirtless middle-aged man with salt-and-pepper hair, a trimmed beard, and black-rimmed glasses. He stands in a domestic bathroom setting, demonstrating the application of a black Posh Duo hair and beard wax stick directly to his hair and presenting the product to the camera. The lighting is bright and indoor, highlighting the product packaging and the grooming process. The video captures a direct, informative tone suitable for a modern personal care campaign.