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  • ·Polo Ralph Lauren Fall 2023 Racecar Campaign
BrandPolo Ralph Lauren
ProjectFall 2023 Ad Campaign
A smiling man in a patterned knit sweater and goggles sits inside a vintage silver racecar surrounded by men in tweed caps and suits.

Polo Ralph Lauren Fall 2023 Ad Campaign 2023

Associated creatives

Ralph Lauren
Ralph LaurenPolo Ralph Lauren Creative Director
Richard Phibbs
Richard PhibbsPhotographer
Jacob Rott
Jacob RottModels
Rudy Verwey
Rudy VerweyModels
Rishi Robin
Rishi RobinModels
Juhyung Kang
Juhyung KangModels
Tristan Paine
Tristan PaineModels
Niyo Malik
Niyo MalikModels

Tags

man in vintage racecarman driving racecarfair isle knit sweaterfair isle sweaterpatterned knit sweatervintage silver racecarvintage racecaropen cockpit racecarclassic sports cardriving gogglestweed flat capnewsboy captweed newsboy cap

Description

Photographed by Richard Phibbs for the Polo Ralph Lauren Fall 2023 Ad Campaign, a group of male models gathers around a vintage silver open-cockpit racecar at a classic paddock track. The central driver wears a patterned Fair Isle knit sweater, collared shirt, necktie, newsboy cap, and goggles while smiling behind the steering wheel. Surrounding him, men dressed in tailored tweed three-piece suits, flat caps, and vintage-style racing mechanic jackets cheer and clap under natural overcast daylight.

Style

Vertical, Commercial, Retro, Nostalgic

Techniques

Natural light

Industries

Designer Fashion

Color

Camel (40%)
Silver (30%)
Chocolate (30%)

Background

Sports Venue

Context

Advertising Campaign